HAY-HAY Armenian Concept Store presented a selection of talented emerging Armenian designers on February 25th and 26th in Palazzo Visconti within Fall-Winter 2022/23 Emerging Talents.
The showcase of HAY-HAY Concept included clothing collections as well as the jewellery lines from the following brands – Armine Ohanyan Paris, Inga Kazumyan, Z.G.Est, Loom Weaving, IAMC Designs.
HAY-HAY is the shopping destination for Armenian design, and has been supportive since day one, helping out some interesting and promising Armenian talents. It’s a unique online store that offers a wide selection of items – from hand-picked collections to jewellery and accessories, from bags to home garments and nifty items.
“On the way of promoting young talents, this opportunity of internalisation during the turbulent times became possible thanks to determination of the professional team. We are extremely proud to present Armenian designers in Milan for the second time, while preserving the identity and uniqueness of each brand”, says Lucine Ayanian, the founder of HAY-HAY.
Emerging Talents Milan is an independent agency working with international high-end brands since 2016. It brings together global design talents to present collections with sustainability, craftsmanship, and innovation. This initiative is focused on building international awareness, sales campaigns, buyers and media contacts, as well as a direct-to-consumer business.
“We take pride in every show and collection presented through our platform as it helps fashion professionals to experience the eternally elegant style of designers, whose extravagance is as legendary as their taste in art and fashion”, states Tariel Bisharyan, the founder and managing director of Emerging Talents Milan.
VOR Make-up by Valeria Orlando, Gloria Natural Cosmetics